Arrif is the founder/CEO of Asia’s premiere online restaurant reservation service, Chope. Through Chope, diners can make reservations 24 hours a day, 7 days a week, from anywhere in the world. Chope helps restaurants use online booking channels, improve yield, and keep better track of their clients’ preferences. With almost 2000 restaurants and over 20 million diners seated, Chope is committed to making restaurant dining and discovery easier than ever before. Chope currently operates in Singapore, Hong Kong, Shanghai, Beijing, Bangkok, Phuket, Jakarta and Bali. Prior to founding Chope, Arrif worked in management consulting and private equity and obtained an MBA from Stanford.